Tuesday, 8 May 2012
My target audience is 16-25 year olds. I believe this is the age that people are most interested in music. I decided that the genre of my music magazine would be R&B. The magazine is aimed at young, middle and working class people. Taking the audience into consideration, the article/interview I included within the magazine has questions and answers about everyday things, the interview talks about this ‘celebrities’ break down and how they overcome it, it includes questions about their love life and their family. I have shown this young person, who has been through a tough time in a positive light, which may encourage readers as they will be able to relate to it and hopefully help them have a more positive outlook on things. My magazine targets young people and shows them how good things in life can be achieved and that they can prove the stereotypes wrong.
The primary audience and target age group for my magazine is boys, aged 16-25. I found that most music magazines are aimed at boys/men as they tend to have more interest in the music industry and I decided to use 16-25 year olds as my target age group as this is the age when people are most interested in music and likely to buy magazines. I also chose to aim the magazine at middle and working class people as my articles and features will appeal to them and may be inspirational/encouraging.
I think a media institution such as Bauer Media would distribute my media product, http://www.bauermedia.co.uk/, Bauer Media reaches over nineteen million UK adults across multiple media channels and it is home to the some of the most successful music magazines in the UK, such as ‘Q’ and ‘Kerrang!’. It is a very established brand, which would aid me in distributing my magazine to major outlets and smaller retailers. As my magazine is a music magazine which also includes life stories and celebrity gossip, it would help attract and appeal to a larger audience. The music industry is constantly changing and making a magazine which appeals to a larger audience will give it a better chance in it being successful.